PageSpeed ​​Insights scan periodically

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Frequent theme changes can corrupt this data, causing a drop in rankings. While the temptation to change themes can be strong, it's best to do so only when absolutely necessary. However, if you've recently changed themes or are considering switching, run a PageSpeed ​​Insights scan periodically to make sure your website passes Google's Core Web Vital checks. This way, you can maintain solid SEO performance without the need for constant theme changes. #3 Increase your website loading speed In today's fast-paced world, people's attention spans are getting shorter and shorter. Here's the thing: If your website takes more time to load, visitors are likely to bounce and that's not good for your SEO.

You can make some tweaks to improve your performance. Here are the important steps to speed things up - Switch to a speed-optimized web host Reduce plug-ins and disable non-essential ones Install a caching plugin for a significant increase in loading time Hong Kong Phone Number Data Remember that Google also takes page speed into account when ranking websites. So, all else being equal, a faster website will rank higher in search results. #4 Try your theme in a test environment An important step in keeping your search rankings solid is to check your new theme before it goes live. John Mueller's suggestion on this matter was this: "My advice would be to try the themes on a test website. Add some content from your previous website here so you can easily compare.



Of course, if you're just testing, make sure you block the test website from indexing." Here's how you can create a testing environment for your site - First, create a staging or testing environment. Think of it as creating a copy of your website on your computer so that when you make updates it won't affect your live site. Now, this testing area allows you to see how your new theme looks and works before showing it to your visitors. It's all about making sure the theme is right and provides a pleasant experience. So, test your new theme in a safe area before releasing it to the world. This way, you can make sure it's ready to shine without any surprises. #5 Consult someone with previous experience Changing your website's theme may seem simple, but it's not always easy. If you've never changed a theme before and it seems too difficult, reach out to someone with experience.