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In particular, we focused on providing reliable content for queries where users were looking for information or solutions. Website operators must focus on providing content tailored to users' needs, and must also pay close attention to the accuracy and comprehensiveness of information. The key to future SEO measures is to "create original and useful content." Original and useful content is content that allows the user who reads the content to obtain the information they want; content that is from the user's perspective. Since the information desired by each user differs, it is difficult to generalize the content, but Google has released ``Quality Evaluation Guidelines,'' so you may want to refer to these as a starting point. The latest update was made on.These guidelines are also used internally at Google and are used in training and explanations for evaluating content.
The guidelines describe Google's concept of high-quality content called is named Oman Phone Number Data after this initial letter. So, specifically, what kind of articles meet this "EEAT" criteria? Content that has the characteristics of and " true (facts). " Some people may find it difficult to write about such things, but I think I know more about my work and what I like than anyone else. Just write it in easy-to-understand terms that even people who don't know about it can understand. Of course, I will try to write only the facts. Of course lying is wrong. When creating content, it is necessary to first consider what issues the users who visited the site had when they visited the site. I think Google will start paying more attention to users than ever before. Based on this trend, I think updates related to UI and UX will be implemented.
This is just a prediction, but we are looking at indicators that represent the quality of typical user experiences, such as bounce rate, length of stay, and average number of views per session, as well as the ease with which users can find the pages they want to see (where internal links are located, etc.). I think that items such as whether or not you have to scroll the screen to find it are possible. Of course, we don't know if Google will make an announcement, but Google, which is aiming to become a more user-friendly search engine, may add evaluation items like the ones above, so we media operators and web marketers will continue to do so. Those of you will need to update your site to be more user-oriented.
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發表於 11:56:40